Your work. Moving forward.
North is the CRM for businesses that win work through conversations. Keep leads, calls, follow-ups and client relationships moving in one place — with AI where it actually helps.
Built for trades, agencies, cold callers and growing UK sales teams.
Leads in your notes. Quotes in your email. Follow-ups in your head. Bring them together and know who needs you next.
From the first enquiry to the next call, the quote and the win. North — the CRM that makes sure no lead gets forgotten.
No lead forgotten.
No next step lost.
Capture the enquiry. Make the call. Record what happened. Schedule the follow-up. North keeps the path to winning work clear.
AI That Helps You Sell
Summarise a lead, prepare for a call and draft a considered follow-up. Useful assistance, with you in control.
Every Lead, Remembered
Keep names, numbers, notes and client relationships together. Pick up the conversation without starting again.
A Clear Sales Pipeline
See where each opportunity stands, record its value and move it towards the next conversation, quote or win.
From Enquiry to Paid Work
Keep clients and invoices close to your sales workflow, so winning the work is only the beginning.
Know Who to Call Next
Work through overdue follow-ups, today’s calls and fresh enquiries. Log the outcome and agree the next step.
Email. Calendar. Context.
Connect Gmail or Outlook, Google or Outlook Calendar, Calendly and Google Drive — the tools that support real sales conversations.
Connect what matters. North keeps the context.
Connect your communication
- Gmail & Outlook — available
- Google Calendar & Outlook Calendar — available
- Calendly & Google Drive — available
Keep the sales context close
- Lead conversations
- Follow-up context
- Meetings and appointments
You won the enquiry. Don’t lose the conversation.
Without North
- Leads scattered across notes and spreadsheets
- Promises buried in WhatsApp and email
- Remembering to call when it is already too late
- No clear record of the last conversation
With North
- One organised list of leads and clients
- A next action for each opportunity
- Overdue and upcoming follow-ups in plain sight
- Call outcomes and notes ready for the next call
The next step, already prepared.
See how AI can help you prepare, summarise and follow up. These examples use fictional leads; your results depend on the context you provide.
Questions, answered.
North is a CRM for businesses that win work through conversations. Keep leads, calls, follow-ups and clients organised, and know who needs your attention next.